Privacy Policy

Last updated: April 8, 2025

PACE INSIGHTS LIMITED ("we", "us", or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or use our services, in accordance with the UK General Data Protection Regulation (UK GDPR) and other applicable data protection laws.

Who We Are

PACE INSIGHTS LIMITED
Company No: 06583092
VAT No: GB 933 6356 14
Registered Office: The Old Bakery, Camden Road, Tunbridge Wells, England, TN1 2QP

If you have any questions about this policy or your data, please contact us at: hello@paceinsights.com

What Information We Collect

We may collect and process the following types of personal data:

  • Name and contact details (e.g. email address, phone number)
  • Information you provide when filling out forms or surveys
  • Technical and usage data (e.g. IP address, browser type, pages visited)
  • Communication preferences and marketing consents

How We Collect Your Data

We collect data through:

  • Direct interactions (e.g. when you contact us or subscribe to emails)
  • Automated technologies (e.g. usage data captured via analytics tools)
  • Third-party services integrated on our site

How We Use Your Data

We use your personal data to:

  • Provide and maintain our services
  • Respond to your enquiries and provide support
  • Send marketing emails or newsletters (if you've opted in)
  • Improve our website, services, and user experience
  • Ensure compliance with legal obligations

Our Legal Basis for Processing

We rely on the following lawful bases:

  • Consent (for email marketing, optional forms)
  • Legitimate interests (to improve our services, security, and communication)
  • Legal obligations (to comply with applicable laws)

Third-Party Services

We use trusted third-party service providers to help deliver and enhance our services:

  • ConvertKit – for managing our email communications and mailing list
  • Plausible Analytics – a privacy-friendly analytics tool that does not collect personal data or use cookies
  • OpenAI / OpenRouter – for powering interactive tools and assessments on our site. User input may be sent to these services for processing. We do not retain this data beyond the purpose of generating a response.

We ensure that any data shared with these providers is minimised and protected under appropriate agreements.

Your Data Rights

You have the following rights under UK GDPR:

  • To access your personal data
  • To correct or update inaccurate data
  • To request deletion of your data
  • To restrict or object to processing
  • To withdraw consent at any time (where applicable)
  • To lodge a complaint with the Information Commissioner's Office (ICO)

Data Retention

We retain personal data only as long as necessary for the purposes set out above, or as required to meet legal obligations.

Data Security

We have implemented appropriate security measures to protect your data from loss, misuse, unauthorised access, disclosure, alteration, or destruction.

International Transfers

If any personal data is transferred outside the UK or EEA, we ensure it is protected by appropriate safeguards, such as Standard Contractual Clauses.

Links to Other Websites

Our website may contain links to external websites not operated by us. We are not responsible for their privacy practices and encourage you to read their policies.

Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will always be published on our website with the date of the last update.

Contact

For questions or to exercise your rights, please contact: hello@paceinsights.com

PACE INSIGHTS LIMITED
Company No: 06583092
VAT No: GB 933 6356 14
Registered Office: The Old Bakery, Camden Road, Tunbridge Wells, England, TN1 2QP